Our Wool

Supporting American Agriculturalists

100% Pure USA Wool

The United States Wool Industry is shrinking. One of our main missions is to help people learn about how wonderful Wool is, so that these family ranches can continue to tend their flocks on wide open spaces.


The wool we use in our products comes from family-owned and operated ranches throughout the United States, like Pozzi Ranch, in Valley Ford, California.


Keeping family ranches economically viable is an important part of why Sonoma Wool Company was created.

We believe in supporting local farmers, ranchers, and makers. Keeping the valuable dollar in local economies is important to keeping our communities thriving.

Sonoma Wool Company began at Pozzi Ranch, a sheep ranch in the coastal region of Northern California, where the average rainfall is over 40 inches per year.

Coarse-grade wool sheep thrive in this climate. Their coarse wool, with a 28 to 34 micron count, easily sheds the heavy rains of this region and keeps the sheep warm. The sheep with this type of wool are traditionally British breeds, including Dorset, North Country Cheviot, Romney, Suffolk, and Hampshire.

This coarse wool is perfect for practical products for you and your home.

Sonoma Wool Company Eco-friendly Home Goods bales of Pozzi Wool loaded on to truck

Bales of raw Pozzi Wool, ready to be shipped for scouring (cleaning).

Men on Pozzi Ranch loading bales of Sonoma Wool Company Eco-friendly Home Goods wool on to truck

Ranchers in Sonoma County load bales of Pozzi Wool on to truck.

Bales of raw wool in the barn at Pozzi Ranch.


Sonoma Wool Company Eco-friendly Home Goods rainbow over red barns at Pozzi Ranch

Double rainbow over Pozzi Ranch

Pozzi Wool® Standards

 In 1993, Joe Pozzi, along with other like-minded wool-loving people, developed a set of standards for Pozzi Wool®.

The standards define how the animals are cared for, how the natural resources on the land are cared for, and how the wool is harvested from the sheep.

These standards assure our customers receive the highest quality product, while ensuring the ranchers raising the sheep are being responsible in their business practices.


Natural Inclusions – No Carbonization

Sonoma Wool Company does not use wool that is carbonized.

Carbonization is a harsh chemical process many industrial wool processors use to clean vegetation from the wool. Using hydrochloric acid, sulfuric acid and other chemicals, carbonization strips away all of the vegetation matter in the wool. Because our wool is not carbonized, you may see bits of residual vegetation in your Sonoma Wool Company products.

We choose to offer an all-natural product with residual specks of vegetation because we believe it is best for the environment and the people who will be using our wool products.

Sonoma Wool Company Eco-friendly Home Goods Wool Batting with Natural Inclusions Vegetation

Wool batting with visible natural inclusions.


Interested in learning more about wool? Read our blog!

Raw Sonoma Wool Company Wool before scouring

Raw wool before scouring (cleaning).

Sonoma Wool Company raw wool packed and ready to be placed in bales

Raw wool packed and ready to be placed in bales for scouring.

Bales of raw wool at Pozzi Ranch for Sonoma Wool Company

Bales of raw wool at Pozzi Ranch.

Have a question about our wool that we didn't cover here?

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How does the Wool get from the Sheep to the Dryer Ball?

Wool is an incredible fiber - and we want to share it with the world! Our goal is to educate consumers on the value of wool - and the value of supporting domestic industries, so that we can ensure economic viability in our communities for generations to come. We believe that wool has its place in every household. Wool is environmentally friendly and versatile. Previous generations used wool for anything ranging from carriage covers, to hats, to coats and gloves. We are hoping to help people Re-Discover the Wonders of Wool so that consumers can remember what a great fiber it is, and hopefully begin to enjoys its many uses!

Wool has its place in the modern household, and is not just for the winter months! Wool Bedding is perfect for all-season use because of its temperature controlling abilities. Wool helps sheep stay warm in the winter and cool in the summer! Wool's individual fibers are structured so that they allow for air to pass in and out. This is what makes the fiber breathable, and mold/mildew resistant! Wool can help to control night sweats - and even eliminate them all together. When we sleep, our bodies warm up. If that hot air has no where to go, and is trapped next to our skin, we tend to over-heat, causing us to wake up in a sweat. Sleeping in, on, and under wool will help to release that hot air. Wool's breathable fibers allow cool sir to come in and replace that how air, keeping us at an ideal temperature for a long restful night of sleep. We designed our comforters for all-season use. They are made of our 100% USA Wool batting, encased in 100% cotton, which allows for the wool to do what it does best! We always encourage using natural fibers over synthetics, both for their function, and impact on the environment. Synthetic sheets (those made of polyester or other lab-made fibers) will trap hot air in, and negatively impact the wool's breathability. Synthetic fibers also do not degrade in soil the same way that wool will. Synthetic fibers will leave their harsh chemicals and invasive materials in our soil for years and years (no one really knows how long), versus wool will degrade completely within the span of a year or less, nurturing the soil with it's natural components!

We believe in the Wonders of Wool! Here are our top 10 Wonders of Wool for easy learning.

  1. All Natural
  2. Renewable
  3. Ultra Absorbent
  4. Sustainable
  5. Resist Dirt and Stains
  6. Breathable
  7. Resists Dirt and Mildew
  8. Fire Resistant
  9. Durable
  10. Biodegradable

To us, it's a real no-brainer that wool belongs in every home. We are proud to be able to support domestic industries, and would like to see the American sheep industry grow as the years go on. Our promise is to source wool from USA sheep ranchers, so that we can ensure the quality and standards of the way the sheep are raised and the wool is shorn. Sheep do need to be shorn in order to thrive on the ranch. The long history of shepherds has led to the domestication of sheep, meaning that they depend on us to survive. If we let their wool grow too long, they would become weighed down and not able to freely move due to the sheer mass of wool produced. Shearing the sheep is comparable to a haircut. Once a year, the sheep are brought in to the barn and professionals remove their fleece with care. The sheep are not harmed in this process. Wool is a gift to man kind, and if we show these wonderful ewes respect, then the symbiotic relationship that has developed can continue in harmony through the future.


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